Services

I build the things that make businesses run better.

Software, automation, websites and search visibility. Sometimes one of them. Often all four working together.

Most people come to me for one thing and discover the actual problem is somewhere else. Someone wants a new website and what they really need is to stop doing three hours of admin a day. Someone wants automation and what they really need is to be found in the first place.

So start wherever makes sense. We will work out the rest together.

01

Custom software

Still running your business on spreadsheets?

The tabs multiply. The formulas break. Someone in the team is the only one who really knows how it all fits together.

I build the platform that replaces all of it. Shaped around how your business actually works, not how software vendors think it should.

  • Internal tools, client portals and full SaaS products
  • Built on the stack that fits, not the one I want to sell you
  • Handover, training and support after launch
See how the software work happens
02

AI and automation

What could you stop doing tomorrow?

Every business has a list of jobs nobody wants to do. Chasing quotes. Copying data between systems. Answering the same five questions.

Automation and AI can quietly take those off the list, without turning your business into something you no longer recognise.

  • Workflow automation between the tools you already use
  • AI chatbots and agents trained on your own content
  • Practical use cases first, shiny demos never
See how the AI work happens
03

Web design

Does your website actually bring you work?

A nice-looking site is not the same as a site that earns its keep. Most sites explain. Very few convince.

I build websites that turn visitors into enquiries, using the platform that makes sense for the job. WordPress, Framer, Webflow or fully custom.

  • Design, build and launch, end to end
  • Copy, structure and calls to action that convert
  • SEO and AEO baked in from day one, not bolted on later
See how the web work happens
04

SEO and AEO

When someone asks AI who does what you do, does your name come up?

Getting found used to mean Google. Now it means Google and ChatGPT and Claude and Perplexity, all at once.

I make sure your business shows up in both worlds. Ranked on search engines, and cited by the AI answers your customers ask.

  • Technical SEO, content strategy and on-page work
  • AEO tuning for AI answer engines and citations
  • Reporting you can actually read, not a 40-page PDF
See how the search work happens
Ready?

What is the boring job you would love to never do again?

Tell me what it is and I will tell you honestly whether it is worth fixing.